Changing Entrepreneurial Cognitive Processes with Age: A Conceptual Discussion Based on Neuroscience

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SinghWeb5-6.pdf (758.4 KB)

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http://www.digitalcommons.www.na-businesspress.com/JMDC/SinghWeb5-6.pdf

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http://hdl.handle.net/11603/17879

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UMBC Erickson School of Aging Studies
UMBC Faculty Collection

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2011

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journal articles
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Singh, Robert P.; Ronch, Judah L.; Changing Entrepreneurial Cognitive Processes with Age: A Conceptual Discussion Based on Neuroscience; Journal of Marketing Development and Competitiveness vol. 5(6) 2011; http://www.digitalcommons.www.na-businesspress.com/JMDC/SinghWeb5-6.pdf

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©2011 North American Business Press 

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Abstract

How entrepreneurs process information, recognize opportunities, and act on market cues within the environment help us understand entrepreneurial processes. Based on neuroscience research, we discuss the effects of age on the cognitive processes of entrepreneurs. As the median age of the U.S. population continues to rise, understanding these effects will become ever more important to sustaining new venture creation rates, creating jobs, and maintaining the overall economic competitiveness of the nation. Following a review of the entrepreneurial cognitions and relevant neuroscience literature related to age, we develop four formal propositions and discuss implications for practice and future research directions.