Now showing items 1-2 of 2
The importance of international business to the strategic agenda of U.S. CEOs
The growth of international business (IB) and concerns about the relevance of IB research indicate the need for managerial input on the topic. A survey of 108 U.S. CEOs reveals that IB issues are an important part of their ...
The nature of ethics codes in franchise associations around the globe
The worldwide growth of franchising has been phenomenal during the past decade. At the same time there has been increased media attention to questionable business practices in franchising. Similar to some trade associations ...