Employee voice in a private manufacturing company
Links to Fileshttp://library.towson.edu/cdm/ref/collection/etd/id/46529
MetadataShow full item record
Type of Workapplication/pdf
v, 43 pages
DepartmentTowson University. Department of Mass Communication and Communication Studies
This study was conducted at Adhesives Research (AR), a privately owned manufacturing organization, to understand what communication practices can help effectively communicate to a wide range of age groups. The findings from Adhesives Research’s 2006 communications survey allow the same researcher an opportunity to re-evaluate the original study results and to also address employee voice, as seen as a trust issue that still exists between employees and management. The latest analysis indicates ways for the current management to communicate with employees through newer technology, to address the company’s vision of recruiting younger employees, and to update AR’s strategic communication plan to allow for employee voice.