Rhee, MeganCohen, SeanStidham, Michelle2021-06-012021-06-012021-05-06UB_2021_Stidham_Mhttp://hdl.handle.net/11603/21648Thesis submitted to the Yale Gordon College of Arts and Sciences of the University of Baltimore in partial fulfillment of the requirements for the degree of Master of Fine Arts in Integrated Design.M.F.A. -- University of Baltimore, 2021Voi (pronounced voy) is an iPad based application that focuses on helping people decide where they would like to travel. Voi aims to bridge the gap between people who like doing their own travel research but also like having the expertise of a travel planner or concierge. Utilizing customization, personalization and machine learning to present people with recommended destinations daily, Voi continuously builds a user profile so that over time the recommended destinations become more accurate and in line with the users preferences. Voi takes into consideration both what a user likes as well as what they don’t like.59 leavesapplication/pdfen-USThis item may be protected under Title 17 of the U.S. Copyright Law. It is made available by the University of Baltimore for non-commercial research and educational purposes.User experience designUser interface designGraphic designVisit intention evaluationTravel destination choiceDigital prototypeApp prototypetext