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dc.contributor.advisorMcCartney, Paul
dc.contributor.authorHardy, Tranae
dc.contributor.programTowson University. Social Sciences Programen_US
dc.date.accessioned2018-01-09T21:36:38Z
dc.date.available2018-01-09T21:36:38Z
dc.date.issued2018-01-09
dc.date.submitted2017-08
dc.description(M.S.) -- Towson University, 2017en_US
dc.description.abstractIn the 2016 U.S presidential election, Donald Trump defeated several experienced opponents to become the president of the United States. However, he did so without having held any previous political office. This thesis argues that Trump's use of populist rhetoric helped him gain the vote of the electorate. Particularly, Trump implemented the rhetoric of right wing populism characterized by xenophobic and anti-immigrant sentiment that resonated with an electorate disenchanted with the current political establishment's inability to protect its current socioeconomic status from foreign influences. A content analysis was employed to examine the campaign rhetoric of the major party presidential candidates.en_US
dc.description.urihttp://library.towson.edu/digital/collection/etd/id/62336/en_US
dc.formatapplication/pdf
dc.format.extentvi, 78 pagesen_US
dc.genrethesesen_US
dc.identifierdoi:10.13016/M2NC5SD80
dc.identifier.otherTSU2017Hardy
dc.identifier.urihttp://hdl.handle.net/11603/7491
dc.language.isoen_USen_US
dc.relation.isAvailableAtTowson University
dc.titleAppealing to the people: a content analysis of the 2016 U.S. presidential campaignen_US
dc.typeTexten_US


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