Determining value co-creation opportunity in B2B services
| dc.contributor.author | Joshi, Karuna Pande | |
| dc.contributor.author | Chebiyyam, Murthy | |
| dc.date.accessioned | 2018-11-26T19:23:38Z | |
| dc.date.available | 2018-11-26T19:23:38Z | |
| dc.date.issued | 2011-03-30 | |
| dc.description | Proceedings of SRII Global Conference 2011 | en |
| dc.description.abstract | In Business to Business (B2B) IT outsourcing contracts service providers have to demonstrate value continuously to retain client loyalty. However, sustained value can only be co-created by both service providers and clients though a collaborative process. This process of jointly creating value is termed value co-creation. In this paper we present a new technique that we have devised to identify the opportunities for value co-creation based on priorities for value drivers in an IT enabled B2B services contract. We illustrate this technique by applying it to the IT Helpdesk service. | en |
| dc.description.uri | https://ieeexplore.ieee.org/document/5958147 | en |
| dc.format.extent | 11 pages | en |
| dc.genre | conference papers and proceedings preprints | en |
| dc.identifier | doi:10.13016/M2DZ0357W | |
| dc.identifier.citation | Karuna Pande Joshi and Murthy Chebiyyam, Determining value co-creation opportunity in B2B services, Proceedings of SRII Global Conference 2011, DOI: 10.1109/SRII.2011.73 | en |
| dc.identifier.uri | 10.1109/SRII.2011.73 | |
| dc.identifier.uri | http://hdl.handle.net/11603/12096 | |
| dc.language.iso | en | en |
| dc.publisher | IEEE | en |
| dc.relation.isAvailableAt | The University of Maryland, Baltimore County (UMBC) | |
| dc.relation.ispartof | UMBC Information Systems Department Collection | |
| dc.relation.ispartof | UMBC Faculty Collection | |
| dc.rights | This item is likely protected under Title 17 of the U.S. Copyright Law. Unless on a Creative Commons license, for uses protected by Copyright Law, contact the copyright holder or the author. | |
| dc.rights | © 2011 IEEE | |
| dc.subject | services | en |
| dc.subject | value co-creation | en |
| dc.subject | UMBC Ebiquity Research Group | en |
| dc.subject | B2B services | en |
| dc.title | Determining value co-creation opportunity in B2B services | en |
| dc.type | Text | en |