What drives you to check in on Facebook? Motivations, privacy concerns, and mobile phone involvement for location-based information sharing

dc.contributor.authorKim, Hyang-Sook
dc.contributor.departmentTowson University. Department of Mass Communicationen_US
dc.date.accessioned2022-01-05T17:16:32Z
dc.date.available2022-01-05T17:16:32Z
dc.date.issued2016-01
dc.description.abstractGiven the popularity of checking in at a location via mobile phone, little research has examined the germane motivations tied to location check-in as a form of in-group electronic word-of-mouth and its relation to the concern of privacy. A survey with 255 college students found that the students' privacy concerns - both online and Facebook specific - did not show any relationship with the motivations of location check-in as a means of information sharing. However, the relationship varied among the non-users of location check-in on Facebook. Involvement with mobile phone showed mixed relationships with check-in motivations - commitment to Facebook, self-development and reputation, and promotional viral communication. Findings not only confirm that young Facebook users are relatively free from the concern of privacy during their location-based information sharing, but also suggest different motivational mechanisms to operate for Facebook users’ viral communication depending on the habitualness of their mobile phone use. Implications are discussed for interpersonal marketing strategies on social networking sites.en_US
dc.description.urihttps://doi.org/10.1016/j.chb.2015.08.016en_US
dc.formatapplication/pdf
dc.format.extent19 pagesen_US
dc.genrejournal articlesen_US
dc.identifierdoi:10.13016/m2xdpy-bdek
dc.identifier.citationKim, H-S. (2016). What drives you to check in on Facebook? Motivations, privacy concerns, and mobile phone involvement for location-based information sharing. Computers in Human Behavior, 54, 397-406. https://doi.org/10.1016/j.chb.2015.08.016en_US
dc.identifier.issn0747-5632
dc.identifier.uri10.1016/j.chb.2015.08.016
dc.identifier.urihttp://hdl.handle.net/11603/23857
dc.language.isoen_USen_US
dc.publisherElsevieren_US
dc.relation.isAvailableAtTowson University
dc.relation.ispartofseriesComputers in Human Behavior;volume 54
dc.subjectLocation-based servicesen_US
dc.subjectFacebook (Electronic resource)en_US
dc.subjectFacebook check-in motivationsen_US
dc.subjectData privacyen_US
dc.subjectOnline privacyen_US
dc.subjectCell phone involvementen_US
dc.titleWhat drives you to check in on Facebook? Motivations, privacy concerns, and mobile phone involvement for location-based information sharingen_US
dc.typeTexten_US
dcterms.creatorhttps://orcid.org/0000-0002-5650-5505en_US

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