International franchise expansion: The role of institutions and transaction costs

dc.contributor.authorHoffman, Richard C.
dc.contributor.authorMunemo, Jonathan
dc.contributor.authorWatson, Sharon
dc.contributor.departmentManagement and Marketingen_US
dc.date.accessioned2016-05-19T14:15:59Z
dc.date.available2016-05-19T14:15:59Z
dc.date.issued2016-06
dc.description.abstractIn this study, we examine how a country’s institutional environment affects the international expansion activities of U.S. franchise companies. We draw on institutional and transaction cost theories to develop a model and a set of hypotheses regarding the effect of political, regulatory and infrastructural institutions, as well as economic instability, on international franchise expansion. Using a sample of U.S. franchise firms and data from a combination of secondary sources, we test these hypotheses by estimating a panel regression model. Our results demonstrate for the first time that, in addition to favorable political governance, a country’s business climate, including entry regulations, taxes, and communications infrastructure, is an important predictor of foreign franchise firms’ expansion into that country. Implications for practice and future research also are discussed.en_US
dc.description.uri10.1016/j.intman.2016.01.003
dc.identifierdoi:10.13016/M2NJ4K
dc.identifier.citationHoffman, R. C., Munemo, J., & Watson, S. (2016). International franchise expansion: The role of institutions and transaction costs. Journal of International Management, 22(2), 101-114.en_US
dc.identifier.urihttp://hdl.handle.net/11603/2866
dc.language.isoen_USen_US
dc.relation.isAvailableAtSalisbury UniversityEnglish
dc.rightsEmbargoed until June 2017
dc.subjectIntentional expansionen_US
dc.subjectFranchise companiesen_US
dc.subjectInstitutional theoryen_US
dc.titleInternational franchise expansion: The role of institutions and transaction costsen_US
dc.typeTexten_US

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