Success and Failure Factors for Implementing Effective Agricultural Electronic Markets
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Date
1997
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Citation of Original Publication
Chin, N.C., Fong, T.K., Fowler, D., & Swatman, P.M. (1997). Success and Failure Factors for Implementing Effective Agricultural Electronic Markets. 10th International Conference on Electronic Commerce, Bled Slovenia, June 9-11, 1997, pp.187-205.
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Subjects
failure factor
electronic market
effective agricultural electronic market
literature-based cross-case study analysis
electronic com
little information
specific case
electronic livestock
agricultural electronic market
crop marketing area
electronic market system
generic set
10th international conference
research interest
research project show
electronic market
effective agricultural electronic market
literature-based cross-case study analysis
electronic com
little information
specific case
electronic livestock
agricultural electronic market
crop marketing area
electronic market system
generic set
10th international conference
research interest
research project show
Abstract
Despite the growth of research interest into electronic markets, there is still little information available on the ways in which an electronic market can be successfully developed. This paper reports the development of a set of success and failure factors for electronic markets, specifically those within the electronic livestock and crop marketing area. Literature-based cross-case study analysis is conducted to examine and compare specific cases of agricultural electronic markets and explain why some projects succeeded or failed. The findings of the research project show that a set of success and failure factors can be derived for the development of an electronic market system in the agricultural (particularly the livestock) industry. Further work is needed to establish whether a generic set of success and failure factors can be derived for electronic markets across all industries.