Social Media Usage and Its Relationship to Personality

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dc.contributor.authorLaForce, Dana
dc.contributor.departmentPsychology and Counselingen_US
dc.contributor.programHood College Departmental Honorsen_US
dc.date.accessioned2019-04-25T19:43:15Z
dc.date.available2019-04-25T19:43:15Z
dc.date.issued2019-04-19
dc.description.abstractToday, about 3.03 billion people are active social media users, with the most popular platforms being Facebook, Instagram, Twitter, Snapchat, and Pinterest. Over half of all past social media studies have focused exclusively on Facebook, however, it’s necessary to evaluate any differential influences of newer platforms. The current study explores why young adults use Instagram and Snapchat and measures how account statistics, attitudes, and usage of these two platforms, correlate with personality. Results showed that users have more Instagram followers but use Snapchat more frequently, and most use these platforms to gain knowledge about others. Introverted individuals socially profited more from social media usage by interacting with others and posting content more frequently, thereby displaying a social compensation effect.en_US
dc.description.sponsorshipThis research was supported in part by the Phi Kappa Phi Departmental Honors Project Grant from the Phi Kappa Phi chapter of Hood College.en_US
dc.format.extent69 pagesen_US
dc.genreThesisen_US
dc.identifierdoi:10.13016/m2sobe-wr3t
dc.identifier.urihttp://hdl.handle.net/11603/13515
dc.language.isoen_USen_US
dc.relation.isAvailableAtHood College
dc.rightsAttribution-NoDerivs 3.0 United States*
dc.rights.urihttp://creativecommons.org/licenses/by-nd/3.0/us/*
dc.subjectInstagramen_US
dc.subjectSnapchaten_US
dc.subjectSocial Mediaen_US
dc.subjectPersonalityen_US
dc.subjectSocial Compensationen_US
dc.subjectSocial Enhancementen_US
dc.titleSocial Media Usage and Its Relationship to Personalityen_US
dc.typeTexten_US

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